Privacy Policy

Effective date: January 1st, 2026

1. Introduction

Welcome to the Three Bridges FC Digital Billboard Privacy Policy.

Three Bridges Football Club ("we", "us", or "our") is committed to protecting your personal data. This privacy policy explains how we collect, use, and look after your personal data when you visit our landing page, purchase advertising space, or interact with our marketing campaigns.

The Role of Conquer The Internet:Please note that our digital marketing operations, including this landing page and lead management, are managed on our behalf by Conquer The Internet, a digital marketing agency acting as a Data Processor.

2. Who is the Data Controller?

Three Bridges Football Club is the Data Controller and is responsible for your personal data.

Contact Details:

  • Full Name of Legal Entity: Three Bridges Football Club
  • Email Address: clubhouse@threebridgesfc.co.uk
  • Postal Address: Jubilee Walk, Three Bridges Road, Crawley, West Sussex, RH10 1LQ

3. The Data We Collect About You

We collect several types of information to provide our advertising services and improve our user experience:

  • Identity Data: First name, last name, and company name.
  • Contact Data: Billing address, email address, and telephone number.
  • Transaction Data: Details about payments from you and the advertising slots you have purchased. Note: We do not store your full credit card details on our servers.
  • Creative Data: Images, logos, and copy you upload for your billboard advertisement.
  • Technical & Usage Data: Internet Protocol (IP) address, browser type and version, time zone setting, and data regarding how you use our website (scroll depth, clicks, and mouse movements).
  • Marketing & Communications Data: Your preferences in receiving marketing from us and your communication preferences.

4. How We Collect Your Data

We use different methods to collect data from and about you, including:

  • Direct Interactions: You may give us your Identity, Contact, and Creative Data by filling in forms (e.g., the "Info Pack" request), purchasing a slot via our checkout page, or corresponding with us by phone, email, or through our booking system.
  • Automated Technologies: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies and server logs.
  • Third-Party Sources: We receive data from third-party payment providers (such as Stripe) and analytics providers (such as Microsoft Clarity).

5. How We Use Your Data (Legal Basis)

We will only use your personal data when the law allows us to. Below is a description of the ways we plan to use your personal data, and which of the legal bases we rely on to do so.

To register you as a new customer

  • Type of Data: Identity, Contact
  • Lawful Basis: Performance of a Contract

To process and deliver your order

  • Includes managing payments and scheduling your ad rotation.
  • Type of Data: Identity, Contact, Financial, Transaction, Creative Data
  • Lawful Basis: Performance of a Contract

To recover abandoned carts

  • Includes sending reminders if you enter your email but do not complete the purchase.
  • Type of Data: Identity, Contact, Usage
  • Lawful Basis: Legitimate Interest (to follow up on potential interest and assist with completion of purchase)

To manage our relationship with you

  • Includes notifying you of changes, ad approvals, and renewal reminders.
  • Type of Data: Identity, Contact, Profile
  • Lawful Basis: Performance of a Contract, Legal Obligation

To schedule calls or strategy meetings

  • Type of Data: Identity, Contact
  • Lawful Basis: Performance of a Contract

To improve our website

  • Includes using heatmaps and analytics to see how users interact with our page.
  • Type of Data: Technical, Usage
  • Lawful Basis: Legitimate Interest (to define types of customers for our products, to keep our website updated and relevant, and to develop our business)

To send you the Info Pack and related marketing

  • Type of Data: Identity, Contact
  • Lawful Basis: Consent (where you explicitly opted in) or Legitimate Interest (where you have previously purchased from us)

6. Third-Party Data Processors

To deliver this service, we share your personal data with trusted third-party service providers (Data Processors). We require all third parties to respect the security of your personal data and to treat it in accordance with the law.

  • Conquer The Internet: Our digital marketing agency that manages the landing page, CRM, and ad approvals on our behalf.
  • Payment Processors (e.g., Stripe): Used to process your payments securely. We do not store your payment card details; they are processed directly by the payment provider.
  • Hosting, CRM & Scheduling Providers: We use industry-standard platforms to host our website, manage our customer database, send automated emails, and book appointments.
  • Analytics Providers (e.g., Microsoft Clarity): We use analytics tools to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve our services.

7. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

  • Customer Data: Retained for the duration of your contract plus 6 years for tax purposes.
  • Lead Data (Non-Customers): Retained for 2 years or until you unsubscribe.

8. International Transfers

Some of our external third parties (such as our CRM and hosting providers) are based outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring specific safeguards are implemented, such as the UK-US Data Privacy Framework or Standard Contractual Clauses (SCCs).

9. Your Legal Rights

Under the UK GDPR, you have rights in relation to your personal data, including the right to:

  • Request access to your personal data.
  • Request correction of your personal data.
  • Request erasure of your personal data.
  • Object to processing of your personal data.
  • Request restriction of processing your personal data.
  • Request transfer of your personal data.
  • Withdraw consent.

If you wish to exercise any of the rights set out above, please email us at clubhouse@threebridgesfc.co.uk.

10. Cookies

Our landing page uses cookies to distinguish you from other users of our website.

  • Analytics Cookies: We use Microsoft Clarity to track user behavior. This helps us provide you with a good experience and allows us to improve our site.
  • Functionality Cookies: We use cookies to track your session and ensure our forms and checkout work correctly.

You can set your browser to refuse all or some browser cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

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